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September 27, 2007

Ford to give HD Radio a huge boost

Ford's decision to make HD Radio receivers a standard dealer-installed option across all of its models has finally given the technology the boost it needs to be more than a niche for audio fans, according to the Detroit Free Press's Mike Wendland

I remember the first time I heard HD Radio. It was at the Consumer Electronics Show in Las Vegas in 2002. It blew me away. AM stations sounded like FM stations. Music playing on FM stations sounded like a CD.

But what has stalled widespread HD Radio's adoption up to now has been the hassle of having to yank out the old radio receiver from the dashboard and replace it with a new one.

With radio controls embedded in the steering wheel on some models, that just became too painful for many consumers. The HD receivers have also been expensive, as much as $700.

Posted by Peter C. T. Elsworth  at 3:32 PM to Ford , Technology | Permalink

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